About
Multi award-winning creative, published author, humorist and occasional poet. I have worked all round the world and been lucky enough to ply my trade at some of the biggest agencies on the biggest brands. I am a glass half empty kind of guy and the founder of a Facebook group called Discontent Writer. Yeah, so that’s me.
Me as a copywriter
My specialty is taking the mundane, verbose, complex and downright dull and turning it into something that people actually want to read. I do this by creating stories for brands. Stories with a central, cohesive theme that engage, delight and make consumers want to read on to the very end. And I can do the same for your brand.
Awards
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2 x Cannes Lions Silver & Bronze
1 x D&AD
3 x Dubai Lynx Gold, Silver & Bronze
3 x Spikes Asia Silver & Bronze
2 x Award Silver
4 x Award Bronze
3 x Campaign Brief Agency Of The Year
NZ Herald Newspaper Ad Of The Year
LIA Awards Best of Category
Folio Best Of Show
Golden Stylus Gold & Silver
Mobius 2 x Gold
ATV Awards x 4
New York Festival Gold
Clio Bronze
Kinsale Bronze
21 x Cannes Finalists
2 x One Show Finalist
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Career timeline
1995 – Internship at Saatchi & Saatchi, Sydney
1996-1997 Euro RSCG Creative
1997-2000 Young & Rubicam Adelaide Creative
2000-2004 BBDO Sydney Senior Creative
2004-2007 M&C Saatchi Wellington Creative Director
2008-2011 BBDO Dubai Executive Creative Director
2011-2012 Digital Creative Director Ogilvy One
2012-2016 Executive Creative Director Leo Burnett, Vietnam
2016-2017 Executive Creative Director Saatchi & Saatchi, Philippines
2017-2019 Freelance writer
2020-2022 Digital Creative Director of Pounce Marketing
Current – Freelance